Finding a Compatible Label Packaging Partner

Posted by Advanced Labels NW

Find a label printer

Print Brokers and Contract Packaging companies (co-packers) are facing increased demand from brand owners to become true turnkey, one stop shops.

Brand managers are looking for a co-packer that can facilitate all their filling and packaging needs, to act as a single point of contact. This does not necessarily mean the co-packer must invest in every service under the sun, though, when the same services can be offered through close relationships with partner companies.

In the same way, brokers are frequently called upon to make referrals to packaging suppliers and fulfillment companies to round out their print offerings.

 

"The superior man understands what is right; the inferior man understands what will sell." – Confucius

 

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Topics: Health & Beauty Labels, Food & Beverage Labels, Nutraceutical Labels, Environmental Sustainability, Beer Labels, Pet Care & Pet Food Labels, Spirits, Wine, Dietary Supplement Labels, Vitamin Labels, Ejuice Labels, Digital Labels

Trends in Pet Product Labeling

Posted by Advanced Labels NW

Artisinal pet food label designPet product labels have been moving away from the mass-produced big brand packaging look for years. It's the same trend we've seen with non pet-related products.

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Topics: Flexo Labels, Pet Care & Pet Food Labels, Digital Labels

Check It Out: The Label Learning Hub

Posted by Advanced Labels NW

The Label Learning Hub: Label Basics, Label Design, Label Marketing, and Label Application

We've launched a new section of our website called the Label Learning Hub. The Label Learning Hub exists to help everyone understand label basics, label design, label application, and label marketing.

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Topics: Miscellaneous Labels, Food & Beverage Labels, Wine, Flexo Labels, Nutraceutical Labels, Marketing, Spirits, Beer Labels, Pet Care & Pet Food Labels, How To, Dietary Supplement Labels, Vitamin Labels, Graphic Design, Ejuice Labels, Digital Labels

Don't Leave Labels for Last! 4 Reasons Great Labels Require Careful Planning

Posted by Advanced Labels NW

No Ragrets Label PrintingWhen should you order your labels, and what preparations need to be made before you do? All too often, packaging is an afterthought. With containers, closures, and labels all needing to work together, you should always plan ahead.

As you take a million little steps leading to your final launch, remember to include label packaging in the early-to-mid planning stages of your product development cycle.

"Fortune favors the prepared mind." - Louis Pasteur

Since the end result of all your planning and hard work is your product on the store shelf, it's not uncommon to assume labels are the last step, or close to it. We see this fairly often with new businesses, but even long time customers can fall into this trap. Here are 4 reasons to plan ahead.

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Topics: Health & Beauty Labels, Miscellaneous Labels, Food & Beverage Labels, Wine, Flexo Labels, Nutraceutical Labels, Marketing, Spirits, Beer Labels, Pet Care & Pet Food Labels, How To, Dietary Supplement Labels, Graphic Design, Digital Labels

Content Overload? Booklet Labels Are The Solution

Posted by Advanced Labels NW

ECL, Booklet Labels

Extended Content Booklet Labels 

Those words may not mean anything to you right now, but chances are you've seen an extend content booklet label (ECL) or multi-layered labels in the wild. If you have ever peeled an accordion folded piece of paper off a product to reveal more information, you have encountered an ECL. These multi-folded, leaflet type labels have been used for many years with great success to expand the printable space of a label. For products in small containers or products that require a lot of regulatory or legal information, instructions, disclaimers, or multiple language translations, ECLs can be a lifesaver.

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Topics: Health & Beauty Labels, Miscellaneous Labels, Food & Beverage Labels, Flexo Labels, Nutraceutical Labels, Marketing, Pet Care & Pet Food Labels, How To, Vitamin Labels, Graphic Design

Consider Color – Common Perceptions of Color

Posted by Advanced Labels NW

color labels shopper

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Topics: Health & Beauty Labels, Miscellaneous Labels, Food & Beverage Labels, Wine, Flexo Labels, Nutraceutical Labels, Spirits, Beer Labels, Pet Care & Pet Food Labels, Digital Labels

Webinar: Unleash the Power of Digital Printing

Posted by Advanced Labels NW

Digital printing can dramatically impact the way you do business. Let us show you how.

We poduced a live digital printing webinar in partnership with HP. The archived presentation is now available for those unable to attend the live event. Runtime: 24 minutes.

Free digital printing video

Learn about the incredible advantages and extraordinary capabilities of digital printing and how it benefits your business, your bottom line and the environment.

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Topics: Health & Beauty Labels, Miscellaneous Labels, Food & Beverage Labels, Wine, Nutraceutical Labels, Spirits, Environmental Sustainability, Beer Labels, Pet Care & Pet Food Labels, Digital Labels

QR Codes, Simplistic Marketing

Posted by Advanced Labels NW

Mysterious? Not at all
We’re sure you’ve noticed those cool-looking, mysterious black and white square barcodes appearing more and more often on food and beverage labels, on signs, in magazines – virtually everywhere. QR Codes, or Quick Response Codes, are growing in popularity by the day. Keep reading and learn how the addition of QR codes to your label packaging can assist you in streamlining your marketing campaign and quickly increase brand awareness of your product.

QR code scanning
Point and click

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Topics: Health & Beauty Labels, Technology, Miscellaneous Labels, Food & Beverage Labels, Wine, Nutraceutical Labels, Marketing, QR codes, Spirits, Environmental Sustainability, Beer Labels, Pet Care & Pet Food Labels

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