Advanced Labels Blog

Featured Label: Kookaburra Natural Cleaning Products

Posted by Advanced Labels NW

Kookaburra cleaning product labels

Three's Company

Kookaburra Natural Cleaning Products are distributed by ABL Development Inc., a family owned business in southeastern Colorado. The company is the passion of its three owners, sisters Beth, Heidi, and Laurie.


Raised together in the family business, each developed their own individual career specialties. Many of the day to day operations required to own and operate a manufacturing business were learned “under fire”, on the job and under pressure.

Guiding these complimentary skills and experience is a unified commitment to their customers. Quality customer service is a cornerstone of their daily operations. They ask questions and listen. The sisters biggest strength is the knowledge they can always learn from others in order to develop the specific skills needed to grow and succeed.


The owners' former business at one point carried the all-natural plant based cleaning products. As they moved forward from their previous business, the Kookaburra product line became available for purchase, and the decision was made to invest in the products.

 

"Our goal is to provide effective alternatives to traditional cleaning products.  We produce 4 amazing products: Two laundering options, Wash, and Delicate, and a wonderful multi-purpose cleaner called Power. Our fourth product, Scour, is for use by hand spinners or commercial fiber mills for processing raw wool."
– Beth, Heidi, & Laurie

Kookaburra adhesive cleaning labels

Brand New

With a line of retail cleaning products under their control, they were now determined to define their brand message. True to their instinct to find opportunities to learn and grow the business, the sisters attended a seminar on product branding. With expert guidance from Bruce Stigler at Bruce Advertising & Design, they were able to achieve the professional Kookaburra labels of today.

"I selected a clean, vibrant color system to reflect the pure, plant-based, environmentally friendly product line. Sales are up and the product is now in retail stores across the United States."
–Bruce Stigler


The updated labels gave them the opportunity to earn shelf space in more retail stores. The Kookaburra labels reflect a natural and upscale brand consistent with the customers expectations. With the new design and by working with Advanced Labels, the overall cost of the label packaging was also lowered. 
Kookaburra labels were printed flexographically on a white polypropylene material and finished with a matte laminate.

Kookaburra custom labels for cleaning products

ABL Development Inc.

121A So. Robinson Ave Florence, CO 81226
PO Box 217 Florence , CO 81226
888-291-1726
info@kookaburraco.com
www.kookaburraco.com
Facebook: Kookaburra

Topics: Miscellaneous Labels, Marketing, Environmental Sustainability, Featured Label

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