4 Buzzwords to Bypass on Your Label Packaging

Mar 20, 2014 08:01 PM

Nothing kills a good word or phrase like overuse.

The words on this list are not inherently bad, but they have been hijacked by big business and completely diluted by years of cynical marketing. Even though they may perfectly describe your products, your products do not exist in a vacuum. And depending on your market or channel, you may inadvertently harm your brand by displaying these words prominently on your labels.

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Topics: Beer Labels, Dietary Supplement Labels, Digital Labels, Ejuice Labels, Flexo Labels, Food & Beverage Labels, Graphic Design, Health & Beauty Labels, How To, Marketing, Spirits, Wine

Proofing A Problem For Distilled Spirits?

Mar 11, 2014 06:59 AM

Each year the Alcohol and Tobacco Tax and Trade Bureau (TTB) tests a random sampling of alcoholic beverages available throughout the U.S.

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Topics: Digital Labels, Distillery, Flexo Labels, Liquor, Spirits

Corks vs. Screw Caps for Wine & Spirits

Feb 07, 2014 01:00 AM

Screw caps have recently gained a lot of ground, but the cork is still king. Which is actually better for your wine or spirits packaging?

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Topics: How To, Spirits, Technology, Wine

Chinese Glass Bottles: Inexpensive or Cheap?

Feb 06, 2014 08:05 PM

Message in a bottle

You put your heart and soul into creating the perfect wine or spirit and now it’s time to bottle and label it. You’ve considered color, shape, style, and size, but which bottle supplier should you use?


For most wineries and distilleries, cost will be a deciding factor. With customers that increasingly want a high quality product at a low price, packaging seems like a natural place to reduce costs.

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Topics: Environmental Sustainability, How To, Spirits, Technology, Wine

Don’t Let Soggy Labels Dampen Your Brand

Jan 09, 2014 07:07 PM

(Note: This is an excerpt from our free ebook about labeling bottles that endure cold & wet conditions.)

Your brand is everything and your brand image should be supported by your label packaging. For too long now, paper labels have only been expected to last a few hours under the harsh conditions of refrigeration or ice water submersion. In the world of beverage bottle packaging, a label that visually deteriorates when wet, but manages to barely cling to the bottle, has received a passing grade. In other words, despite a distorted and deteriorating presentation of your brand message, today’s paper beverage labels are graded solely on their ability to adhere to the bottle. 

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Topics: Beer Labels, Environmental Sustainability, Flexo Labels, Food & Beverage Labels, How To, Spirits, Technology, Wine

How to Avoid Problems When Applying Labels In Fall & Winter

Oct 23, 2013 04:00 AM

Labeling Damp And/Or Cold Bottles

We occasionally hear from brand managers who have had issues with their labels not adhering fully to their bottles, especially in the late fall and winter months. Most commonly, the issues have been environmental or climate related. Cold weather label application is completely acceptable and need not be avoided. However, there are some important considerations when undertaking fall and winter labeling. 

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Topics: Beer Labels, Digital Labels, Flexo Labels, Food & Beverage Labels, Ice Breaker, Spirits, Wine

Consider Color – Common Perceptions of Color

Apr 18, 2013 12:05 AM
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Topics: Beer Labels, Digital Labels, Flexo Labels, Food & Beverage Labels, Health & Beauty Labels, Miscellaneous Labels, Nutraceutical Labels, Pet Care & Pet Food Labels, Spirits, Wine

Featured Label: Piranha Bros. Cocktail Event Consultants, Citrus Cordial Labels

Feb 04, 2013 10:42 PM


Minimalist label designs get the job done

Choosing Happiness

Like many successful businesses before, Piranha Bros. was born out of a desire for something the company owner couldn’t find in the marketplace at the time. In this case, a good quality Lime Cordial for making great gin gimlets (that’s gin & juice for the uninitiated).

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Topics: Digital Labels, Featured Label, Food & Beverage Labels, Miscellaneous Labels, Spirits

A Simple, Recycled Wine Bottle Vase (With Video)

Nov 29, 2012 09:54 PM

At Advanced Labels we enjoy creating gorgeous wine bottle labels as much as we enjoy sharing a glass of our favorite wine with friends.

But what happens when the bottle is empty? Did you know that once glass has been colored, it can only be recycled into glass of the same color? For this reason, some areas don’t accept colored glass in their recycling bins. In many cases, colored glass is simply destined for the land fill.

We’ve discovered a simple way to recycle your glass bottles into elegant vases. Similar products are currently being sold for more than $40 from various online retailers. If you like the idea of hand made gifts, we think these would be great for Christmas!


All you need is a cheap glass cutter and a kitchen sink

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Topics: Environmental Sustainability, How To, Spirits, Wine

Webinar: Unleash the Power of Digital Printing

Nov 20, 2012 09:38 PM

Digital printing can dramatically impact the way you do business. Let us show you how.

We poduced a live digital printing webinar in partnership with HP. The archived presentation is now available for those unable to attend the live event. Runtime: 24 minutes.

Learn about the incredible advantages and extraordinary capabilities of digital printing and how it benefits your business, your bottom line and the environment.

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Topics: Beer Labels, Digital Labels, Environmental Sustainability, Food & Beverage Labels, Health & Beauty Labels, Miscellaneous Labels, Nutraceutical Labels, Pet Care & Pet Food Labels, Spirits, Wine

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